I was born and raised in Milan, Italy, moved to NYC in 2015 for college (hello NYU!), and haven’t left since. I have always had a deep passion for all things internet culture, from my early Tumblr days to launching my very own blog and Instagram, I am passionate about the ways in which people and brands show up, tell stories online, and build community.

So how does that translate to my work? Well, I was the second member of Peloton’s social team back in 2017. There, I co-led organic social strategy, branded social campaigns, instructor social, and so much more! After 4.5 years there I moved over to Spotify where I am currently working today. At Spotify, I manage our owned editorial content on social. I launched three new social handles, doubled our following on X in less than a year (140k+ and growing!), produced and hosted TikTok content, conducted several virtual live moments, worked with influencers to develop owned content, interviewed talent, covered IRL events, and so much more!

In my free time, you can find me eating or cooking (or both — it’s the Italian in me), watching my latest TV obsession, scrolling through TikTok (way too much), finding the best thrift spots, or planning my next trip.

Thanks for stopping by and learning a little more about me! If you ever want to chat social, Italy recs (I have SO many), or anything really, my contact info is below. Let’s stay in touch.